New cohorts of UM Reporters and PR Student Ambassadors inaugurated

The University of Macau (UM) held the inauguration ceremony for the 13th cohort of UM Reporters and the 15th cohort of PR Student Ambassadors on 2 April 2025. This year, a total of 74 UM Reporters and PR Student Ambassadors were inaugurated, with 20 students awarded certificates as the ‘Top 10 Outstanding UM Reporters’ and ‘Top 10 Outstanding PR Student Ambassadors’. The 15th anniversary of the PR Student Ambassador Programme was also celebrated at the event, with former PR Student Ambassadors in attendance.

UM Vice Rector Mok Kai Meng, as well as heads and representatives of various faculties, residential colleges, and administrative units attended the ceremony. In his speech, Mok highlighted the long-standing efforts of the UM Reporter and PR Student Ambassador programmes in training students from different disciplines to tell UM’s good stories, and in enhancing students’ communication, teamwork, and leadership skills. He also encouraged the participating students to seize opportunities, rise to challenges, and make the most of their talents.

During the ceremony, Mok presented press passes and name badges to the new cohort of UM Reporters and PR Student Ambassadors respectively, while Katrina Cheong, director of the UM Communications Office, presented certificates to the ‘Top 10 Outstanding UM Reporters’ and ‘Top 10 Outstanding PR Student Ambassadors’. Additionally, UM Reporter Ei Thazin Tun and PR Student Ambassador Tiffany Sun also shared their experiences from the programmes.

This year also marks the 15th anniversary of the PR Student Ambassador Programme. Former PR Student Ambassadors were invited to attend the ceremony to celebrate the programme’s achievements and share their insights.