The University of Macau (UM) held the UM Teaching Excellence Award Seminar today (1 November). Fiona Yang Xi, assistant professor in the Department of Integrated Resort and Tourism Management of the Faculty of Business Administration and the recipient of the UM Teaching Excellence Award for the 2022/2023 academic year, gave a talk titled ‘From Product Management to Experience Management: The Evolution of My Teaching Philosophy’.
In his speech, Vice Rector Michael Hui said that UM attaches great importance to its teaching quality and student learning experience. The Teaching Excellence Award is presented annually to a faculty member who demonstrates outstanding teaching performance. During the talk, Prof Yang shared her insights into the evolution of her teaching philosophy, which is shaped by the dynamic shifts in the educational landscape and the influence of the current digital era. She summarised her teaching philosophy as ‘experience management’, a key concept originating from the service industry, and shared how she enhances teaching quality and student learning experience through various innovative teaching approaches. Prof Yang also actively engaged with the audience during the Q&A and discussion session.

 

 

Source: Rector’s Office

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